SEO Is Content Marketing

Currently, the world of digital marketing is in a crazy state. Well, it has always been that way, and ever since the start of the iconic SEO, content marketing has been talked about.

So, is there a link between SEO and content marketing? It actually does. But there’s more to it than just creating an article to post on your site as well. This is where usually the confusion strikes.

You’ve probably heard of digital marketing companies looking for high-quality writers to do their SEO. The reason why is because they’re two peas in a pod. They go together, and once you’ve mastered how both of them work side by side, you’ll start seeing rank results.

In any case, for those people who aren’t sure what their connection is, I’ve written everything down to guide you with your SEO journey.

SEO and Content Marketing: The Differences

While I did mention that these two are perfect together, they do have a lot of differences that make them complement one another. And these are rather critical.

I’ll walk you through a bit as to what I mean. You see, SEO is known to be narrower. In addition, it’s way more technical than its counterpart. As for content marketing, you can say that it’s broader in a sense. Also, it tends to be more holistic.

What about how these two work together?  You see, you need to put SEO’s technical characteristics into content marketing. It’s basically the same way how to ensure that your articles are actually generating traffic is to use SEO.

Content Marketing Completes SEO

SEO is really demanding. Like, SEO knows what it wants, and it needs something to comply its treacherous requirements.  Well, without content marketing, SEO is left with nothing.

I’d also like to note what SEO wants is content…and since content is content – we have a match made in heaven. It’s impossible to rank without content, that’s why we have keywords and articles.

Keywords are important. As a matter of fact, SEO needs it while content marketing uses keywords. Of course, a well-optimized content means making a blog without the awkwardness of the KW being used.

SEO Means Content. Content Means SEO.

There are special people in this business who call themselves as a Content Marketing Pro or an SEO. Just keep on doing what you love, hun. However, there’s something you need to know about…they’re not coming from a different department.

Their efforts aren’t disconnected. In fact, they affect one another to the point it’s crucial to be careless. If you call yourself as an SEO pro, it means you know how to deal with Content Marketing as well.

Contact Us

Dealing with Content Marketing and SEO is a bit confusing. You don’t have time to deal with these two complex terms. Let us handle it for you, so you can focus on marketing your business instead. Give us a call, and our team members will automatically get back to you.